Ever had the terrible experience of turning up at an event to discover that someone else is wearing the same T-shirt as you?
The Museum of Contemporary Art in Roskilde, Denmark offers one answer…
They’ve launched a “social souvenir” in the form of limited edition T-shirts. When you buy one, you provide your name address, allowing museum staff to map your T-shirt on google maps.
Ultimately the shirt rack will be empty, and the google map will be filled with little T-shirt tags across the world.
And you’ll know where not to wear your limited edition souvenir.
Filed under: Uncategorized, galleries, maps, social networks